The first annual five day Ganga Mahotsav programme in Haridwar, was organized by Haridwar Nagrik Manch, with the inspiration and guidance of HH Pujya Swami Chidanand Saraswatiji. It was held at the Rishikul Grounds in central Haridwar alongside Har Ki Pauri. It was inaugurated by the Hon’ble Chief Minister of Uttarakhand, Shri Harish Rawatji and Mayor of Haridwar, Manoj Gargji. A massive rally took place bringing together more than 25 NGOs and religious organizations. Parmarth Niketan Rishikumars and guests from more than 15 countries also participated in the rally from Hari Ki Pauri to the Rishikul Grounds, a stretch of 2 kms. GIWA set up its WASH on Wheels and inspired people to take the Swachhta Kranti pledge to end open defecation in their communities. Public service announcements and puppet shows took place during peak hours to raise awareness amongst those living along the River Ganga’s banks. There was inspirational and motivational Swachhta signage placed throughout Haridwar. Special cultural programmes were offered every day with the largest and main show highlighting the visit of famed Bhajan singer, Smt Anuradha Paudwalji. She, inspired by Pujya Swamiji, led a beautiful ODF India and Swachh Bharat pledge which inspired thousands to raise their hands in support of this vital mission and vision.
Pujya Swamiji, who was on a visit to Rome, blessed and guided the entire process and planning of the festival in advance, and sent His special blessing saying, “Ganga is our Mother and she is the lifeline of millions of people living along her river bed. She represents our culture and our heritage, our history, literature and spirituality. If Ganga dies, India dies. If Ganga thrives, only then can India thrive. Hence, it is all of our collective duty to protect the river and end the practice of open defecation and other forms of pollution that led to millions of litres of sewage contaminating her aviral and nirmal flow.”